Free whiteglove setup from a ConsentStack Concierge
Digital Data Solutions

Digital Data Solutions

Digital Data Solutions provides programmatic advertising infrastructure and data management services. Scripts collect behavioral data on publisher sites, build audience segments for ad targeting, and facilitate data-driven campaign optimization across programmatic advertising platforms.

Back to Vendor Library

Overview

Digital Data Solutions provides programmatic advertising infrastructure and data management services. Its scripts collect behavioral data on publisher sites for audience segmentation and ad targeting.

What This Script Does

  • Collects browsing behavior data (page views, click patterns, content interactions)
  • Sets cookies and identifiers for audience segmentation across publisher sites
  • Transmits behavioral signals to data management infrastructure for audience profile building
  • Supports programmatic ad targeting by enriching bid requests with audience data

Consent & Compliance

  • Consent Category: Marketing / Analytics
  • Applicable Regulations: GDPR, ePrivacy Directive, CCPA
  • Opt-in Required: Yes under GDPR/ePrivacy; opt-out rights under CCPA
  • Cross-site behavioral data collection creates user profiles that constitute personal data processing
  • Audience segmentation data is shared with programmatic advertising partners

Should You Block This Without Consent?

Yes. Digital Data Solutions collects behavioral data for audience profiling and ad targeting. This involves setting tracking cookies and building cross-site user profiles, both of which require prior consent under GDPR and ePrivacy.

Is Digital Data Solutions GDPR compliant?

Digital Data Solutions's trackers are classified as essential (strictly necessary), so they are generally exempt from prior consent under the GDPR. You should still list them in your cookie policy and privacy notice so visitors know they are there.

Visit website

Consent Categories

MarketingAnalytics

Also Known As

Digital Data SolutionsDDS programmaticbehavioral ad targetingpublisher data collectionaudience segmentation platform

Industries

Computers Electronics and Technology

Tracked Domains (1)

Digital Data Solutions's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

cookiefirst.comConsent

cookiefirst.com is a consent domain operated by Digital Data Solutions, used to manage cookie consent and preferences. Seen on under 1% of scanned sites.

Frequently Asked Questions

Related Vendors

Crisp IM
Crisp IM
Crisp is a business messaging platform offering live chat, email, and chatbot tools for customer support. The Crisp chat widget script embeds a conversation interface on websites. Sets cookies to persist chat session state and identify returning visitors.
Momentive
Momentive
User research and survey platform (formerly SurveyMonkey) used to collect customer feedback and NPS scores. The Momentive script embeds survey widgets and feedback polls on websites. Tracks survey completion and attribution to identify which pages or experiences prompt feedback.
Aidata
Aidata
AI-powered audience analytics platform that collects behavioral data signals for lookalike modeling and audience segmentation. Scripts fire on publisher sites to gather intent signals used in programmatic advertising campaigns.
Bulbit
Bulbit
Bulbit is an advertising technology company. Scripts deliver display ad creatives and participate in programmatic real-time bidding auctions for publisher inventory monetization. Sets cookies for ad impression tracking, frequency capping, and campaign performance measurement.
Geniee
Geniee
Programmatic advertising platform for Japanese and Asian markets. Geniee scripts serve display and native ad units on publisher sites within Geniee's ad network, setting cookies for frequency capping and audience targeting.
Inmar
Inmar
Inmar Intelligence is a data-driven promotions and commerce platform used by retailers and CPG brands. Scripts support digital coupon redemption, loyalty program tracking, and rebate processing on retail partner sites.

Manage consent for Digital Data Solutions

ConsentStack automatically detects and manages Digital Data Solutions trackers so your site stays compliant with global privacy regulations.

Get started free