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Inmar

Inmar

Inmar Intelligence is a data-driven promotions and commerce platform used by retailers and CPG brands. Scripts support digital coupon redemption, loyalty program tracking, and rebate processing on retail partner sites.

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Overview

Inmar Intelligence is a data-driven promotions, loyalty, and commerce platform used by retailers and CPG brands. Its scripts support digital coupon redemption, loyalty program tracking, and shopper marketing attribution on retail partner websites.

What This Script Does

  • Tracks digital coupon activations and redemption events on retail sites
  • Monitors loyalty program interactions and reward accumulations
  • Sets cookies to associate promotion interactions with user sessions
  • Fires conversion pixels for shopper marketing campaign attribution
  • May collect purchase data and product interaction signals for promotional analytics
  • Sends promotion engagement data to Inmar's servers for reporting and campaign optimization

Consent & Compliance

  • Consent categories: Marketing, Functional
  • GDPR/ePrivacy: Inmar sets cookies for promotion tracking and campaign attribution. The functional aspects (coupon redemption) may be user-initiated, but the marketing attribution and analytics components require consent.
  • CCPA: Shopper data, purchase information, and promotional engagement data constitute personal information. Requires disclosure. Data sharing with brand partners may constitute sale.

Should You Block This Without Consent?

Conditional. If Inmar scripts are used solely for user-initiated coupon redemption (functional), they may load without consent. If the scripts include marketing attribution, shopper analytics, or promotional tracking that operates before user interaction, block until consent is granted.

Is Inmar GDPR compliant?

Inmar typically loads marketing and functional trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So Inmar can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads Inmar, not on Inmar itself.

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Consent Categories

MarketingFunctional

Also Known As

Inmar Intelligencedigital couponsCPG promotionsretail loyalty trackingcoupon redemption platformrebate processing

Industries

Computers Electronics and TechnologyProgramming and Developer SoftwareHeavy Industry and EngineeringBusiness and Consumer Services

Tracked Domains (1)

Inmar's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

owneriq.netMarketing

owneriq.net is a marketing domain operated by Inmar, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.

Frequently Asked Questions

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