Trusted Shops

Trusted Shops

Trust and review management platform for e-commerce businesses. Trusted Shops scripts display a trust badge and customer review widget. The post-purchase email sequence collects verified buyer reviews, and the badge widget loads from Trusted Shops' CDN on the checkout and product pages.

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Overview

Trusted Shops is a trust and review management platform for European e-commerce businesses. Its scripts display a trust badge (Trustmark) and customer review widgets on product and checkout pages. Post-purchase email sequences collect verified buyer reviews.

What This Script Does

  • Loads the Trusted Shops Trustmark badge from its CDN, displayed on checkout and product pages
  • Embeds a customer review widget showing aggregate ratings and individual reviews
  • Fires events on order completion to trigger post-purchase review collection emails
  • Sets cookies to maintain session state for the trust badge and review widget
  • Collects order metadata (order ID, value) to verify review authenticity

Consent & Compliance

  • Category: Functional
  • GDPR: Collects order metadata for review verification purposes. The trust badge itself is a visual element with minimal data collection. Review collection emails are triggered server-side. A legitimate interest basis is generally appropriate.
  • CCPA: Collects limited order data for a specific functional purpose (review verification). Does not sell or share personal information for advertising.
  • ePrivacy: Sets functional cookies for widget state. These support site functionality rather than tracking.

Should You Block This Without Consent?

No. Trusted Shops provides functional trust and review features that support legitimate e-commerce operations. The data collected is limited to order verification for authentic reviews. Blocking would remove trust signals without meaningful privacy benefit.

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Consent Categories

Functional

Also Known As

Trusted ShopsTrustedShopse-commerce trust badgebuyer review widgetTrustmark e-commerceTrusted Shops Trustbadge

Industries

Computers Electronics and TechnologyBusiness and Consumer ServicesE-commerce and ShoppingHeavy Industry and Engineering

Tracked Domains (1)

trustedshops.comFunctional

Frequently Asked Questions

Is consent required for Trusted Shops on my website?

Conditional. Trusted Shops is categorized as functional. The trust badge and review widget serve a functional purpose for e-commerce credibility. Session-scoped display cookies may not require consent, but any persistent visitor tracking or review solicitation emails require GDPR disclosure.

What does Trusted Shops collect on my website?

Trusted Shops loads a trust badge and review widget from its CDN on checkout and product pages. It may set cookies to track whether a visitor has seen the badge. Post-purchase, it triggers email sequences to collect verified buyer reviews, processing customer email addresses.

How does ConsentStack handle Trusted Shops?

ConsentStack detects the Trusted Shops badge and review widget scripts, classifying them as functional. On functional consent grant, the badge and widget load normally from the Trusted Shops CDN. On denial, ConsentStack blocks the widget script, preventing badge display and any associated cookie setting.

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Manage consent for Trusted Shops

ConsentStack automatically detects and manages Trusted Shops trackers so your site stays compliant with global privacy regulations.

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