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Geniee

Geniee

Programmatic advertising platform for Japanese and Asian markets. Geniee scripts serve display and native ad units on publisher sites within Geniee's ad network, setting cookies for frequency capping and audience targeting.

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Overview

Geniee is a programmatic advertising platform serving display and native ad units primarily in Japanese and Asian markets. It operates an ad network connecting publishers with demand-side buyers.

What This Script Does

Geniee scripts load ad creatives into designated ad slots on publisher pages. They set cookies for frequency capping (limiting how often a user sees the same ad), audience targeting, and conversion attribution. Network requests fire to Geniee's ad servers and partner demand-side platforms to run real-time bidding auctions. The scripts collect data including page context, user agent, IP address, and cookie identifiers to select and serve targeted advertisements.

Consent & Compliance

Geniee falls under the marketing consent category. Its scripts set third-party cookies for ad targeting and cross-site tracking. Under GDPR and ePrivacy, opt-in consent is required before loading. Under Japan's APPI (Act on Protection of Personal Information) and its 2022 amendments, providing cookies to third-party ad platforms requires user notification and may require consent depending on the data shared. Under CCPA, the data sharing with ad networks likely constitutes "selling" or "sharing" personal information.

Should You Block This Without Consent?

Yes. Geniee is a programmatic advertising platform that sets tracking cookies and shares user data with ad exchanges. Block until marketing consent is obtained.

Is Geniee GDPR compliant?

Geniee typically loads marketing trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So Geniee can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads Geniee, not on Geniee itself.

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Consent Categories

Marketing

Also Known As

GenieeジーニーJapanese ad networkAsian programmaticGeniee SSPJapan display ads

Industries

Marketing and AdvertisingBusiness and Consumer ServicesComputers Electronics and TechnologyProgramming and Developer Software

Tracked Domains (1)

Geniee's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

gssprt.jpMarketing

gssprt.jp is a marketing domain operated by Geniee, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.

Frequently Asked Questions

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