Clickagy

Clickagy

Clickagy is an audience intelligence and intent data platform. Scripts collect behavioral signals on publisher sites to identify users showing intent for specific product categories, powering programmatic audience targeting for advertisers.

Overview

Clickagy is an audience intelligence and intent data platform. It collects behavioral signals from publisher sites to identify users showing purchase intent for specific product categories, enabling programmatic audience targeting for advertisers.

What This Script Does

Clickagy scripts monitor browsing behavior on publisher sites to build intent profiles of visitors. The scripts track page views, content consumption patterns, and engagement signals, then transmit this data to Clickagy's platform. Cookies are used for cross-site visitor identification. The collected intent signals are packaged into audience segments sold to advertisers for programmatic targeting.

Consent & Compliance

  • Consent Category: Marketing / Analytics
  • Applicable Regulations: GDPR, ePrivacy Directive, CCPA
  • Opt-in Required: Yes, under GDPR and ePrivacy for cookie-based tracking and cross-site behavioral profiling

Intent data collection constitutes profiling for advertising purposes, requiring explicit consent. Under CCPA, this data sharing may qualify as a "sale" of personal information.

Should You Block This Without Consent?

Yes. Clickagy scripts perform cross-site behavioral tracking and audience profiling for advertising. This is marketing-purpose processing that requires consent under GDPR and ePrivacy. Block until marketing consent is granted.

Is Clickagy GDPR compliant?

Clickagy typically loads marketing and analytics trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So Clickagy can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads Clickagy, not on Clickagy itself.

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Consent Categories

Also Known As

Clickagy intent dataaudience intelligence platformpurchase intent signalsbehavioral targetingprogrammatic audiencespublisher data collection

Industries

Marketing and AdvertisingBusiness and Consumer Services

Tracked Domains (1)

Clickagy's trackers are occasionally seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

clickagy.comMarketing

clickagy.com is a marketing domain operated by Clickagy, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.

Frequently Asked Questions

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Manage consent for Clickagy

ConsentStack automatically detects and manages Clickagy trackers so your site stays compliant with global privacy regulations.