Overview
Simple Analytics is a privacy-focused website analytics platform that tracks visitors without using cookies or collecting personal data. It provides aggregate traffic metrics while maintaining compliance with GDPR and other privacy regulations without requiring a consent banner.
What This Script Does
The Simple Analytics script collects aggregate page view data including page URLs, referrer information, browser type, screen size, and country-level location derived from IP addresses. IP addresses are never stored or logged. No cookies, local storage, or fingerprinting techniques are used. Each page view is recorded as an independent event with no visitor identification or session tracking. The script is lightweight and sends a single request per page view to Simple Analytics' servers.
Consent & Compliance
Consent category: Analytics (cookie-free)
Simple Analytics is designed to operate without consent requirements. It does not set cookies, does not collect personal data, and does not track individual visitors. Under GDPR, it does not process personal data as defined by the regulation. Under the ePrivacy Directive, it does not store or access information on the user's device. Multiple European data protection authorities have confirmed that cookieless analytics that do not process personal data do not require consent.
Should You Block This Without Consent?
No. Simple Analytics is specifically designed to work without consent. It sets no cookies, collects no personal data, and performs no individual tracking. It can load freely on any page without a consent mechanism.
Is Simple Analytics GDPR compliant?
Simple Analytics typically loads analytics trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So Simple Analytics can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads Simple Analytics, not on Simple Analytics itself.
Consent Categories
Also Known As
Industries
Tracked Domains (2)
simpleanalytics.comAnalyticssimpleanalytics.com is an analytics domain operated by Simple Analytics, used to measure visits, sessions, and on-site behavior.
scripts.simpleanalyticscdn.comAnalyticsscripts.simpleanalyticscdn.com is an analytics domain operated by Simple Analytics, used to measure visits, sessions, and on-site behavior.
Frequently Asked Questions
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Manage consent for Simple Analytics
ConsentStack automatically detects and manages Simple Analytics trackers so your site stays compliant with global privacy regulations.