Free whiteglove setup from a ConsentStack Concierge
GetIntent

GetIntent

GetIntent is a programmatic advertising DSP used by advertisers and agencies for real-time bidding across display, video, and native formats. Scripts fire attribution pixels on advertiser sites and sync audience data with the GetIntent platform.

Back to Vendor Library

Overview

GetIntent is a programmatic advertising demand-side platform (DSP) used by advertisers and agencies for real-time bidding across display, video, and native ad formats. Its scripts appear on advertiser sites for conversion tracking and audience data collection.

What This Script Does

GetIntent scripts fire attribution pixels on advertiser websites to track conversions (purchases, signups, page visits) that result from ad campaigns run through the GetIntent platform. These pixels set cookies to identify users who were previously served ads, enabling conversion attribution and return-on-ad-spend measurement. The scripts also sync audience data with the GetIntent platform by transmitting cookie identifiers, page URLs, and event data to GetIntent's servers.

Consent & Compliance

GetIntent falls under the marketing consent category. Its conversion pixels and audience sync scripts set cookies and transmit user data for advertising attribution purposes. Under GDPR and ePrivacy, explicit opt-in consent is required. Under CCPA, the data sharing between your site and GetIntent for advertising attribution may constitute "sharing" of personal information, requiring opt-out rights.

Should You Block This Without Consent?

Yes. GetIntent scripts serve advertising attribution and audience targeting purposes. They set tracking cookies and share data with an ad platform. Block until marketing consent is granted.

Is GetIntent GDPR compliant?

GetIntent typically loads marketing trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So GetIntent can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads GetIntent, not on GetIntent itself.

Visit website

Consent Categories

Marketing

Also Known As

GetIntentGetIntent DSPprogrammatic DSPreal-time bidding platformattribution pixeldemand side platform

Industries

Computers Electronics and Technology

Tracked Domains (1)

GetIntent's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

adhigh.netMarketing

adhigh.net is a marketing domain operated by GetIntent, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.

Frequently Asked Questions

Related Vendors

Kenshoo TLD
Kenshoo TLD
Kenshoo (now Skai) is an AI-powered advertising platform for managing campaigns across search, social, and retail media. Web scripts fire conversion pixels on advertiser sites to attribute purchases and leads to specific ad clicks.
NinthDecimal
NinthDecimal
Audience intelligence platform for data-driven media planning. NinthDecimal scripts collect location and behavioral signals to build high-precision audience segments used in programmatic display and mobile advertising campaigns.
ALC
ALC
Address and data quality services company. ALC scripts may appear as part of direct marketing data enrichment workflows, linking on-site behavioral signals to offline mailing address databases for direct mail campaigns.
Internest-holding
Internest-holding
Russian digital advertising platform providing display and programmatic ad solutions. aDriver scripts serve banner and rich media ad creatives on publisher sites and track impression and click events.
Hybrid Adtech
Hybrid Adtech
Hybrid data management and programmatic advertising platform. Hybrid Adtech scripts collect behavioral data on publisher sites and power targeted display advertising for the Hybrid.ai demand-side platform.
ZOHO
ZOHO
Business operations software suite covering CRM, email, helpdesk, finance, and HR tools. On the web, Zoho CRM scripts load lead capture forms, live chat widgets (Zoho SalesIQ), and web-to-lead tracking that fires events when visitors submit forms or initiate chats.

Manage consent for GetIntent

ConsentStack automatically detects and manages GetIntent trackers so your site stays compliant with global privacy regulations.

Get started free