Overview
BuySellAds is a self-service advertising marketplace connecting independent publishers with premium advertisers. It offers header bidding and direct ad placement management.
What This Script Does
The BuySellAds script loads ad units managed through the BuySellAds platform onto publisher pages. It may participate in header bidding or display directly sold ad placements. The script sets cookies for frequency capping and ad performance measurement. It collects page context and impression data for advertiser reporting.
Consent & Compliance
Consent category: Marketing
BuySellAds serves advertising on publisher sites. Under GDPR, explicit opt-in consent is required before loading ad scripts or setting cookies. Under CCPA, sharing impression data with advertisers constitutes sharing personal information. The ePrivacy Directive requires consent for all advertising cookies.
Should You Block This Without Consent?
Yes. BuySellAds is an advertising platform. Block until marketing consent is granted.
Consent Categories
Also Known As
Industries
Tracked Domains (1)
buysellads.comMarketingFrequently Asked Questions
Do advertising scripts like BuySellAds require consent?
Yes. BuySellAds is an advertising marketplace that loads ad units, sets frequency capping cookies, and shares impression data with advertisers. Marketing consent is required under GDPR before any ad scripts load or cookies are set.
What does the BuySellAds script do on a publisher site?
The BuySellAds script loads ad units for directly sold or header-bidded placements, sets cookies for frequency capping and ad performance measurement, and collects page context and impression data for advertiser reporting dashboards.
How does ConsentStack handle BuySellAds ad delivery?
ConsentStack blocks BuySellAds until a visitor grants marketing consent. Ad units, frequency capping cookies, and impression tracking are all prevented until consent is recorded. ConsentStack ensures your site complies with GDPR before any advertising scripts execute.
Related Vendors
Manage consent for BuySellAds
ConsentStack automatically detects and manages BuySellAds trackers so your site stays compliant with global privacy regulations.