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Weborama

Weborama

French audience analytics and programmatic advertising platform serving European publishers and advertisers. Weborama's scripts collect behavioral data for audience segmentation and power targeted advertising through Weborama's DMP and ad platform.

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Overview

Weborama is a French audience analytics and programmatic advertising platform serving European publishers and advertisers. Its scripts collect behavioral data for audience segmentation and power targeted advertising through Weborama's DMP and ad platform.

What This Script Does

  • Sets tracking cookies to identify users across publisher sites
  • Collects browsing behavior data including page views, content categories, and interaction events
  • Builds audience segments in Weborama's DMP for targeted advertising
  • Participates in programmatic ad auctions and serves display advertising
  • Syncs user identifiers with other ad tech platforms for cross-network targeting
  • Makes network requests to Weborama servers for audience data collection and ad delivery

Consent & Compliance

Category: Marketing / Analytics

Weborama operates a combined analytics and advertising platform that tracks users across sites, builds behavioral profiles, and targets ads. All of these activities require consent under GDPR, ePrivacy, and CNIL guidelines (Weborama is regulated by CNIL as a French company).

Should You Block This Without Consent?

Yes. Weborama scripts set tracking cookies, collect behavioral data, and build advertising profiles. Consent is required before loading any Weborama scripts. This applies to both the DMP and ad serving components.

Is Weborama GDPR compliant?

Weborama typically loads marketing and analytics trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So Weborama can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads Weborama, not on Weborama itself.

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Consent Categories

MarketingAnalytics

Also Known As

WeboramaWeborama DMPFrench ad platformEuropean programmaticaudience segmentationbehavioral data platform

Industries

Computers Electronics and Technology

Tracked Domains (2)

Weborama's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

weborama.frMarketing

weborama.fr is a marketing domain operated by Weborama, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.

weborama.comMarketing

weborama.com is a marketing domain operated by Weborama, used to serve ads, build audiences, and measure ad conversions. Seen on a small share of scanned sites.

Frequently Asked Questions

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