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So-net Media Networks

So-net Media Networks

Programmatic advertising data platform for Japanese and Asian markets. So-net Media Networks scripts collect behavioral data on publisher sites and participate in programmatic auctions for display and video advertising.

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Overview

So-net Media Networks is a programmatic advertising data platform serving Japanese and Asian markets. Its scripts collect behavioral data on publisher sites and participate in programmatic auctions for display and video advertising.

What This Script Does

  • Collects browsing behavior and page interaction data on publisher sites
  • Participates in programmatic ad auctions for display and video inventory
  • Sets cookies for user identification and audience segmentation
  • Transmits behavioral data to So-net Media Networks servers for targeting and campaign delivery

Consent & Compliance

  • Category: Marketing
  • GDPR: Requires explicit consent. Behavioral data collection and programmatic ad targeting constitute personal data processing.
  • CCPA: Collecting and sharing behavioral data for ad targeting qualifies as selling or sharing personal information.
  • ePrivacy: Requires consent for cookies used for user tracking and audience segmentation.

Should You Block This Without Consent?

Yes. This is a programmatic advertising platform that collects behavioral data and sets tracking cookies. Block until marketing consent is granted.

Is So-net Media Networks GDPR compliant?

So-net Media Networks typically loads marketing trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So So-net Media Networks can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads So-net Media Networks, not on So-net Media Networks itself.

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Consent Categories

Marketing

Also Known As

So-net Media NetworksSMN JapanJapanese programmatic advertisingAsian ad networkso-net.ne.jpSony Network programmatic

Industries

Computers Electronics and TechnologyTelecommunicationsBusiness and Consumer ServicesHeavy Industry and Engineering

Tracked Domains (1)

So-net Media Networks's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

ladsp.comMarketing

ladsp.com is a marketing domain operated by So-net Media Networks, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.

Frequently Asked Questions

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