Overview
Teroa is a digital media company whose scripts provide analytics and advertising infrastructure for its publisher network. It combines audience measurement with ad delivery across partner sites.
What This Script Does
- Collects page view and engagement data for publisher analytics
- Loads advertising units and participates in ad serving on publisher sites
- Sets cookies for audience tracking, ad targeting, and campaign measurement
- Sends user interaction data to Teroa's servers for reporting and optimization
Consent & Compliance
- Category: Analytics / Marketing
- GDPR: Requires consent. Scripts combine analytics tracking with advertising functionality, both of which process personal data.
- CCPA: May qualify as a sale/share of personal information when user data is used for advertising purposes.
- ePrivacy: Requires consent for cookies used for analytics tracking and ad targeting.
Should You Block This Without Consent?
Yes. Teroa combines analytics and advertising functionality, both of which involve tracking users across sites. It provides no essential site functionality and should be blocked until the user consents to analytics and marketing cookies.
Consent Categories
Also Known As
Industries
Tracked Domains (1)
e-planning.netMarketingFrequently Asked Questions
Do Teroa scripts need visitor consent to load?
Yes. Teroa combines analytics tracking with advertising delivery across its publisher network. Scripts set cookies for audience tracking, ad targeting, and campaign measurement. Under GDPR, explicit consent is required for both functions. Under ePrivacy, all non-essential cookies set by Teroa require prior consent from the visitor.
What tracking and advertising data does Teroa collect?
Teroa scripts collect page view and engagement data for publisher analytics while simultaneously loading advertising units. Cookies are set for audience tracking, ad targeting, and campaign measurement. User interaction data is transmitted to Teroa servers for reporting, optimization, and ad delivery across their partner site network.
How does ConsentStack handle Teroa on publisher sites?
ConsentStack detects Teroa scripts via e-planning.net domains and classifies them under both analytics and marketing categories. All Teroa scripts remain blocked until visitors grant the relevant consent. Once analytics or marketing consent is provided, ConsentStack releases the corresponding Teroa functionality for that session.
Related Vendors
Manage consent for Teroa
ConsentStack automatically detects and manages Teroa trackers so your site stays compliant with global privacy regulations.
