ClickFunnels 2.0

ClickFunnels 2.0

ClickFunnels 2.0 scripts power sales funnel pages with conversion tracking, A/B test variant delivery, and payment processing integrations. They collect form submissions, monitor funnel step completions, and set cookies to track visitor sessions and purchase events.

ClickFunnels
Part of ClickFunnels
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Overview

ClickFunnels 2.0 is the rebuilt version of the ClickFunnels sales funnel platform, offering the same core functionality with updated technology and expanded capabilities. When ClickFunnels 2.0's scripts appear on websites, they're powering the same sales funnel experience — conversion-optimized pages, multi-step funnels, payment processing, and detailed conversion tracking.

The privacy and consent implications are identical to the original ClickFunnels platform.

What This Script Does

ClickFunnels 2.0's scripts manage sales funnel behavior:

  • Funnel page rendering: Displays sales pages, opt-in pages, and checkout pages with conversion-optimized layouts
  • Form and payment processing: Handles lead capture and order submissions with integrated payment processing
  • Funnel analytics: Tracks visitor progression through funnel steps with detailed conversion metrics
  • A/B testing: Delivers split test variations and measures performance differences
  • Attribution and session cookies: Sets cookies for visitor identification, conversion attribution, and traffic source tracking
  • Conversion event recording: Captures purchase events and funnel completions for revenue reporting

Consent & Compliance

  • GDPR: Funnel tracking, conversion attribution, and behavioral monitoring constitute personal data processing for marketing, requiring consent.
  • ePrivacy Directive: Attribution and tracking cookies are not strictly necessary and require consent.

Should You Block This Without Consent?

ClickFunnels 2.0's scripts serve marketing and conversion optimization purposes, identical to the original platform. Funnel tracking, attribution, and A/B testing serve the business's sales goals. These scripts should be blocked until consent for marketing is obtained.

Yes.

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Consent Categories

Marketing
Analytics

Also Known As

clickfunnels 2.0 cookiesclickfunnels 2.0 trackingclickfunnels 2.0 privacy policyclickfunnels 2.0 consent managementclickfunnels 2.0 gdpr

Industries

Programming and Developer SoftwareComputers Electronics and Technology

Frequently Asked Questions

Does ClickFunnels 2.0 require visitor consent before its tracking scripts load?

Yes. ClickFunnels 2.0 scripts perform funnel tracking, conversion attribution, and A/B test variant delivery. These constitute personal data processing for marketing purposes under GDPR and ePrivacy, requiring consent before attribution cookies are set or visitor progression data is recorded.

What does ClickFunnels 2.0 collect about visitors to my funnel pages?

ClickFunnels 2.0 records visitor progression through funnel steps, captures form submissions and purchase events, assigns A/B test variants, and sets attribution cookies linking sessions to traffic sources. Payment and contact details entered into order forms are also transmitted to ClickFunnels servers.

How does ConsentStack manage ClickFunnels 2.0 on my sales pages?

ConsentStack classifies ClickFunnels 2.0 tracking under the marketing category and blocks attribution and analytics scripts until consent is obtained. Core form functionality can be configured as functional if it is integral to the transaction, while conversion tracking loads only after explicit opt-in.

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Manage consent for ClickFunnels 2.0

ConsentStack automatically detects and manages ClickFunnels 2.0 trackers so your site stays compliant with global privacy regulations.

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