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Crownpeak

Crownpeak

Digital experience management platform with built-in consent management and tag management capabilities. The Crownpeak DXM script may serve as a tag management container, loading and controlling other third-party scripts based on consent rules. The integrated consent module intercepts script execution until user permission is granted.

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Overview

Crownpeak is a digital experience management platform with integrated consent management and tag management capabilities. It can function as both a CMS delivery layer and a consent-aware tag management container.

What This Script Does

The Crownpeak DXM script may serve as a tag management container that loads and controls other third-party scripts based on consent rules. The integrated consent module intercepts script execution until the visitor grants permission. When used for consent management, it displays a consent banner, records consent choices, and conditionally fires tags. It may set cookies to persist consent state and session information.

Consent & Compliance

  • Consent Category: Essential / Functional
  • Applicable Regulations: GDPR, ePrivacy Directive, CCPA
  • Opt-In Required: No — when used as consent management infrastructure

When Crownpeak is used as a consent management tool or tag manager that enforces consent, it is essential infrastructure that must load before other scripts. The consent management component is strictly necessary.

Should You Block This Without Consent?

No. When Crownpeak serves as consent management or tag management infrastructure, it must load unconditionally to manage other scripts. It is classified as essential. If using Crownpeak purely for CMS content delivery without consent management features, the functional classification still does not require consent gating.

Is Crownpeak GDPR compliant?

Crownpeak typically loads analytics, marketing and functional trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So Crownpeak can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads Crownpeak, not on Crownpeak itself.

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Consent Categories

EssentialFunctional

Also Known As

CrownpeakCrownpeak DXMdigital experience managementtag management consentCrownpeak CMPconsent management platform

Industries

Computers Electronics and TechnologyProgramming and Developer SoftwareBusiness and Consumer ServicesMarketing and Advertising

Tracked Domains (2)

Crownpeak's trackers are rarely seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

evidon.comAnalytics

evidon.com is an analytics domain operated by Crownpeak, used to measure visits, sessions, and on-site behavior. Seen on under 1% of scanned sites.

betrad.comMarketing

betrad.com is a marketing domain operated by Crownpeak, used to serve ads, build audiences, and measure ad conversions. Seen on a small share of scanned sites.

Frequently Asked Questions

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