Overview
A.Mob is a mobile advertising platform specializing in programmatic buying for mobile web and in-app inventory. Agencies and advertisers use it to reach mobile audiences through real-time bidding.
What This Script Does
The A.Mob script participates in real-time bidding auctions for mobile ad inventory. It evaluates available mobile ad placements and submits bids based on targeting criteria. The script delivers mobile-optimized ad creatives and sets cookies for user identification, frequency capping, and campaign attribution.
Consent & Compliance
Consent category: Marketing
A.Mob performs programmatic mobile advertising with user tracking. Under GDPR, explicit opt-in consent is required. Under CCPA, sharing mobile user data with advertising buyers constitutes sharing personal information. The ePrivacy Directive requires consent for all advertising cookies.
Should You Block This Without Consent?
Yes. A.Mob is a mobile advertising platform. Block until marketing consent is granted.
Is A.Mob GDPR compliant?
A.Mob typically loads marketing trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So A.Mob can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads A.Mob, not on A.Mob itself.
Consent Categories
Also Known As
Industries
Tracked Domains (1)
A.Mob's trackers are occasionally seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.
adotmob.comMarketingadotmob.com is a marketing domain operated by A.Mob, used to serve ads, build audiences, and measure ad conversions. Seen on under 1% of scanned sites.
Frequently Asked Questions
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Manage consent for A.Mob
ConsentStack automatically detects and manages A.Mob trackers so your site stays compliant with global privacy regulations.