Overview
Tidio is a live chat and AI chatbot platform popular with small and medium ecommerce businesses. It embeds a chat widget that engages visitors with automated responses and escalates to human agents when needed. Visitor activity data is accessible to agents in the Tidio dashboard.
What This Script Does
- Embeds a chat widget that provides automated chatbot responses and live agent support
- Collects visitor metadata including pages viewed, session duration, and referral source
- Sets cookies to identify returning visitors and maintain chat session state
- Makes WebSocket connections to Tidio's servers for real-time messaging
- Stores chat transcripts and visitor activity data in Tidio's dashboard for agent review
Consent & Compliance
- Category: Functional
- GDPR: May require consent or a legitimate interest assessment. The chat function is functional, but collecting browsing behavior data (pages viewed, session duration) for agent dashboards goes beyond strictly necessary.
- CCPA: Visitor metadata is collected for the site operator's customer support purposes, not for third-party advertising.
- ePrivacy: Session cookies for chat functionality are considered functional. Cookies for identifying returning visitors may require consent.
Should You Block This Without Consent?
No. Tidio provides a functional customer support and engagement feature. While it collects visitor metadata for agent dashboards, this serves the site's support operations. Blocking it would remove chat functionality for visitors.
Consent Categories
Also Known As
Industries
Tracked Domains (3)
code.tidio.coFunctionalwidget-v4.tidiochat.comFunctionaltidio.comFunctionalFrequently Asked Questions
Is Tidio live chat considered functional or marketing?
Tidio is classified as functional. Its core purpose is customer support: embedding a chat widget for automated responses and live agent escalation. However, it collects visitor metadata — pages viewed, session duration, referral source — for agent dashboards, which goes beyond strictly necessary.
What cookies does Tidio set on my site?
Tidio sets session cookies to maintain active chat state and separate cookies to identify returning visitors, enabling chat history to persist between visits. These are scoped to Tidio's own domains and the host site and are established on page load.
How does ConsentStack handle Tidio on my website?
ConsentStack classifies Tidio as functional and allows it to load under functional consent. Because Tidio collects visitor metadata for agent dashboards beyond what is strictly necessary, ConsentStack recommends documenting this processing in a legitimate interest assessment.
Related Vendors
Manage consent for Tidio
ConsentStack automatically detects and manages Tidio trackers so your site stays compliant with global privacy regulations.
