Loox

Loox

Loox is a visual reviews platform for Shopify stores that collects photo and video reviews from customers. Scripts embed review display widgets and floating review badges on storefront pages. Post-purchase review request flows are triggered via email, and review data is used to generate social proof content.

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Overview

Loox is a visual reviews platform for Shopify stores that collects photo and video reviews from customers. It embeds review display widgets, floating review badges, and social proof elements on storefront pages.

What This Script Does

The Loox script loads review widgets that display customer-submitted photos and star ratings on product pages. It renders floating review badges and carousel-style review galleries. The script makes API calls to Loox servers to fetch review data and may track widget interactions (clicks, scroll-into-view impressions) for the store owner's analytics. Post-purchase review collection is handled via email, not the storefront script.

Consent & Compliance

Loox is categorized as functional — it provides user-generated content that is part of the shopping experience. The script primarily loads and displays review data. However, if Loox tracks interaction analytics or sets cookies to measure widget engagement, those components have an analytics aspect. Under GDPR/ePrivacy, displaying reviews is functional, but tracking user interactions with review widgets for analytics purposes requires consent.

Should You Block This Without Consent?

No. Loox primarily serves as a functional content widget displaying customer reviews. As long as it is not performing cross-site tracking or setting marketing cookies, it can load without consent. If analytics features are enabled, those should be evaluated separately.

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Consent Categories

Functional

Also Known As

looxloox reviewsshopify reviewsphoto reviewsvideo reviewssocial proofreview widgetecommerce reviews

Industries

Computers Electronics and TechnologyBusiness and Consumer ServicesMarketing and AdvertisingProgramming and Developer Software

Tracked Domains (2)

loox.ioMarketing
cdn.loox.ioMarketing

Frequently Asked Questions

Is cookie consent needed for Loox review widgets?

Generally no. Loox is a functional vendor displaying customer photo and video reviews as part of the shopping experience. The core widget does not set marketing or cross-site tracking cookies. If Loox's optional analytics features are enabled to measure widget engagement, those may require separate consent under GDPR.

What cookies or tracking does Loox use on Shopify stores?

Loox's storefront script fetches and renders customer reviews from Loox servers, showing photo reviews, star ratings, and carousel galleries. It may track widget interactions like clicks and impressions for the store owner's analytics. Post-purchase review collection happens via email, not the storefront script.

How does ConsentStack handle Loox on e-commerce sites?

ConsentStack identifies Loox as functional and allows review widgets to load without prior consent. Since Loox displays user-generated content integral to the shopping experience, no consent gate is applied. If analytics tracking features are detected, ConsentStack can gate those components behind analytics consent separately.

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Manage consent for Loox

ConsentStack automatically detects and manages Loox trackers so your site stays compliant with global privacy regulations.

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