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iubenda

iubenda

Consent management platform (CMP) and data governance tool that helps publishers comply with GDPR and IAB TCF standards. iubenda scripts serve consent banners, manage cookie audits, and generate privacy policy documentation.

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Overview

iubenda is a consent management platform (CMP) and data governance tool that helps publishers comply with GDPR, ePrivacy, and IAB TCF standards. It serves consent banners, manages cookie audits, and generates privacy policy documentation.

What This Script Does

  • Renders a consent banner/modal for collecting user cookie and tracking preferences
  • Stores consent choices in cookies (e.g., _iub_cs-*) for persistence across sessions
  • Integrates with IAB Transparency & Consent Framework (TCF) to signal consent to ad tech vendors
  • Blocks or conditionally loads third-party scripts based on user consent choices
  • Performs automated cookie scanning and classification for compliance documentation
  • Loads privacy policy and cookie policy content dynamically on the site

Consent & Compliance

  • Consent category: Essential / Functional
  • Applicable regulations: GDPR, ePrivacy Directive, CCPA, LGPD
  • Opt-in required: No. As a consent management tool, iubenda is considered essential infrastructure for compliance.
  • The CMP itself must load before other scripts to gate their execution based on consent.
  • iubenda's own cookies for storing consent preferences are classified as strictly necessary.

Should You Block This Without Consent?

No. iubenda is a consent management platform whose purpose is to collect and enforce consent choices. Blocking it would prevent the consent mechanism from functioning. CMP scripts are classified as strictly necessary under GDPR and ePrivacy guidance.

Is iubenda GDPR compliant?

iubenda typically loads functional trackers, which are not strictly necessary for your site to work. Under the GDPR and the ePrivacy Directive, non-essential cookies and trackers must stay blocked until a visitor gives clear opt-in consent. So iubenda can be fully GDPR compliant, but only if your site holds its scripts until consent is granted and lets visitors decline just as easily. Compliance depends on how your site loads iubenda, not on iubenda itself.

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Consent Categories

EssentialFunctional

Also Known As

iubendaiubenda CMPGDPR privacy policy generatorIAB TCFcookie consentprivacy policy toolconsent management

Industries

Computers Electronics and Technology

Tracked Domains (1)

iubenda's trackers are occasionally seen, seen on under 1% of the sites ConsentStack has scanned. Scan your own site to see which of these are firing before consent.

iubenda.comFunctional

iubenda.com is a functional domain operated by iubenda, used to run site features like chat, video, embeds, and preferences. Seen on under 1% of scanned sites.

Cookies iubenda Sets (1)

_iub_cs-Essential

Iubenda Cookie Solution per-site consent record. Suffix encodes the iubenda site identifier; value stores the categories the visitor has accepted or rejected.

Frequently Asked Questions

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