10to8

Overview

10to8 is an appointment scheduling platform that provides embeddable booking widgets for service businesses. It enables clients to self-schedule appointments through a calendar interface rendered directly on the service provider's website. The platform handles availability management, confirmation emails, reminders, and no-show reduction workflows. 10to8 was acquired by Sign In Solutions in 2022 and continues to operate under its own brand.

What This Script Does

10to8's client-side implementation centers on an embedded booking widget:

• Widget script: The 10to8 booking widget is loaded via a JavaScript snippet that initializes an iframe or dynamically rendered component sourced from 10to8.com infrastructure. This iframe contains the full booking calendar interface.
• Session cookies: 10to8 sets session cookies to maintain booking flow state — preserving service selections, date/time choices, and entered contact information across the multi-step booking process. These expire at session end.
• Return visitor recognition: A persistent cookie may be set to pre-fill a returning visitor's contact details (name, email) if they have booked through the same 10to8 account previously, reducing friction for repeat bookings.
• Personal data collection: The booking form collects the customer's name, email address, and phone number as part of the appointment reservation. This data is transmitted to 10to8's servers and to the service provider's account.
• Confirmation and reminder flows: Submitted booking data triggers automated email and SMS confirmations and reminders — processed by 10to8's communication infrastructure.
• Analytics events: 10to8 may fire basic analytics events (widget loaded, booking started, booking completed) to help the service provider understand booking funnel performance.

Consent & Compliance

GDPR and ePrivacy: Personal data collected through the booking form (name, email, phone) requires a lawful basis — typically Article 6(1)(b) (contract performance for the appointment) or Article 6(1)(a) (consent). Session cookies necessary for the booking flow may be classified as essential to the service the user is actively requesting. Persistent pre-fill cookies require consent or a legitimate interest assessment. 10to8 acts as a data processor for appointment data; a DPA should be in place for EU deployments.

CCPA/CPRA: Appointment data collected through 10to8 widgets is personal information under CCPA. 10to8 functions as a service provider. The service provider relationship must be documented in contractual terms.

This vendor is classified as functional — its purpose is enabling users to complete appointment bookings, a service they are actively requesting.

Should You Block This Without Consent?

Conditional.

When a user actively navigates to or interacts with a booking widget, the functional session cookies required to complete the booking process may be treated as essential. However, persistent return-visitor recognition cookies and any behavioral analytics components require consent. If 10to8 is embedded on pages where it loads and potentially sets cookies before any user interaction with the widget, consent controls should gate the initial script load.