GetApp

Overview

GetApp is part of the Gartner Digital Markets family alongside Capterra and Software Advice. Its embeddable widgets display user-generated software reviews, star ratings, and category comparison data on vendor websites. These widgets serve as social proof elements intended to influence purchasing decisions, pulling review content from GetApp's centralized database.

What This Script Does

GetApp's embed scripts load from cdn.getapp.com or similar Gartner-controlled domains. The widget renders review summaries, star rating badges, or category ranking information within an iframe or injected DOM element on the host page.

When loading, the script makes API requests to GetApp's servers to retrieve current review data for the specified software product. These requests transmit the host page URL, referrer, and visitor metadata. The widget may set cookies or use local storage to track widget impressions, click-through rates, and visitor engagement with the review content.

Click interactions on the widget—such as "Read Reviews" links—redirect visitors to GetApp's own domain, where additional tracking and attribution occurs. This cross-domain navigation carries referral parameters that identify the source vendor page.

Consent & Compliance

GetApp widgets fall into the marketing category under GDPR and the ePrivacy Directive. While the widgets display informational content, their primary purpose is marketing attribution—tracking which vendor pages generate traffic to GetApp's platform and measuring the promotional effectiveness of review badges.

The cross-domain tracking and click attribution constitute non-essential data processing. Under the ePrivacy Directive, the cookies and tracking mechanisms used by the widget require prior consent since they are not necessary for the service explicitly requested by the user.

Under CCPA, the visitor interaction data shared with GetApp (a Gartner entity) may qualify as personal information sharing with a third party for business purposes.

Should You Block This Without Consent?

Yes.

GetApp widgets set marketing tracking cookies and transmit visitor interaction data to Gartner's servers for attribution purposes. The host website functions fully without these widgets—they serve as promotional social proof elements. Consent must be obtained before loading the scripts.